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What do Oprah, Donald Trump, Tiger Woods, Fortune 500 companies and UNICEF all have in common? They all harness the power of online video to achieve their professional image, maintain their upscale status, increase awareness and rise above their competition! And you can too! As you read this letter you will be amazed at how you can harness the power of video to work for you to:
And video will give you more
per advertising dollar than traditional print advertising or direct
mail campaigns! But before we go into all the benefits
that you will receive by adding video to your site to enhance your image,
drive sales and increase awareness, we want to take a moment to introduce
ourselves…
The wedding videography business is highly competitive! As a husband/wife team of wedding videographers with over 16 years of experience, we wanted to find a way to stand out from our competition. We also wanted to find a way to get more bookings. We believe that businesses are about “relationships.” We understood that most brides wanted to get to know the “person behind the camera” when selecting someone to cover their special day. We also wanted to capture that connection and intimacy that is so often lost online. Plus, videography is our passion and we wanted to find a way to convey our dedication and commitment to each of our clients. Therefore, we put our talents to work to create a short video about our services. The video included samples of our work and allowed the “potential customer” to get a feel for who we are. It also included information that our customer would find useful. Take a look at the video we created for our business and imagine what video can do for your business! LINK TO WEDDING VIDEO on ImageWise wedding site Since we’ve put the video on our site the response has increased. We’ve received more phone calls and booked more weddings! At around the same time we realized that we could help other individuals, organizations and small businesses gain an edge over their competition as well! We already had quite a resume of creating and editing video for individuals and organizations, so why not offer this service as well? Now we are pleased to offer full-scale video services to individuals, organizations and small businesses at prices they can afford! Our expertise and experience means results for YOU! Below is a list of our credentials: My name is Rob Wise and I studied film at San Francisco State and have over 16 years of experience producing wedding videos. For filming, I use state-of-the-art
equipment: Cannon XL1, Cannon GL1 and the new Cannon XL-H1
which is a High Definition camera. I have extensive experience with Photoshop and other graphic and page layout programs. Rob and I, both, use high-end professional editing programs such as: -Final Cut Pro We can also provide voice-over narration, sound effects, script writing and even copywriting services. If we can’t give you exactly what you are looking for, we have someone on our team that can! So now you may be thinking, “Okay with all that fancy equipment and expertise won’t video cost me an arm and leg?” Here is where most people give up and don’t look any further. They think video will be too expensive. And that only the Oprah’s and Trump’s of the world can afford it. So they miss out! This is where YOU can dominate
the market. And adding video to your site can bring in lots of money over the years! Again, you can use video to... Most of the big companies have aggressive sales reps selling their product/service continually. They are also able to afford major marketing campaigns such as direct mail and print advertising. Yet most of the individuals and smaller businesses do not have the budget for this type of sales and marketing. So the world wide web, has been a major outlet for individuals and small businesses to reach out to a global market… Yet the problem with the internet is anonymity. We’ve lost that personal connection—that intimacy. People are fearful about buying things from people or companies they don’t know. They’re leery of buying products/services they haven’t seen. Unless you’re a “brand name” or a “household name” you really have to build a level of TRUST with people. You have to build and maintain relationships. This is where video helps. With video you can: • Add personal messages or
greetings to your site All this means better client relationships, increased efficiency and greater awareness for you and your products, which ultimately means more money in the bank for you! Create a personal relationship with your client One of our clients decided to stand out from her competition in another highly competitive market: Real Estate. Often times, people looking for houses or commercial property live out of town and do not have the opportunity to meet the person responsible for finding them a property. Yet video provides a solution to this problem. That personal touch can mean more customers and more money for you! See how one of our clients used a
video to introduce herself to potential customers. Testimonial from realtor if possible (with still picture).
Video can be used to build rapport and create relationships with customers in the real estate market AND it can be used to sell a specific house or commercial property. With video you can give people more than those online virtual 3-D tours. You can actually show them the house or commercial property as if they were walking through it. You can show them the surrounding neighborhood. Or as in the previous video from our realtor client, you can give them a feel for a community or a city! Video is also used by owners of bed and breakfasts, resorts or even wineries! You can give people a feel for the property, the service and the amenities even if they are booking their vacation from the east coast! Again, this translates into more
visitors! And more money for you! The possibilities are literally endless. We hope that by sharing examples of the ways video can be used, we are stirring up ideas on how you can use video to increase your sales or gain awareness for your cause! Give us a call at PHONE to let us help you with ideas!
We love to work with non-profits to create a video that will generate media coverage and sponsor interest. The more media coverage, the more
people that show up to the event and the more money sponsors are willing
to give! “That’s where my
experience with event planning also comes in handy. I can work with
you to get you the coverage you need and possibly even find the sponsors.” Take a look at this video we did for a non-profit program “Christmas for Kids.” CLICK HERE Columbia Sportswear, the co-sponsor, said it was one of the best videos they had ever had made! Testimonial from someone at Christmas for Kids about video and how it increased awareness or sponsorship. Let the world know your story! Maybe you have a message that you want to get out to the masses. There’s no better way than video! If you have an entertaining video with good content, your message can become viral very fast!
CLICK HERE to see video
Increase your rankings in search engines with video The longer a “visitor” stays on your website, the higher your rating in the search engines. Do some research on this: You’ll find that the sites that receive the most traffic also have streaming video on their site.
We have two ways of helping you achieve your business, social or professional goals: One, give us your budget (and maybe some ideas) and we’ll tell you what we can do for you within that budget! Two, give us your ideas about what you’d like to do with video (ie: demonstrate products, introduce yourself, highlight a message, provide online tutorials, etc.) and we’ll give you an estimate! Give us a call now at PHONE. Prices start as low as $300! Oh, and we forgot to mention… We also provide web hosting Online videos, depending on the length, can take up quite a bit of space on your server. We can host your video on our server. Call us for a quote!
Sincerely,
P.S. Most small businesses, organizations and individuals think it’s too expensive to include video on their site. If you put video on your site NOW, you’ll gain an edge over your competition before they figure out they can do it too! P.P.S If you call us now to have us work on your video, you’ll receive a high resolution copy of your video on DVD for FREE!
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